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Nouveau Rouge

Nouveau Rouge

eau de parfum

Inspired by the mystery of "Baccarat Rouge 540," Formula No. 01 | Nouveau Rouge is a fragrance of total opposites. It feels light as air one moment and rich and warm the next. Imagine the smell of a luxury hotel lobby mixed with the sweetness of a candy shop—it’s a glowing, sophisticated scent that floats around you like an invisible cloud.

Regular price $69.99 USD
Regular price Sale price $69.99 USD
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FRAGRANCE NOTES

Top Notes | The Immediate Impression

  • Warm Saffron: A rich, slightly metallic spice that gives the perfume its expensive "red" feeling.
  • Breezy Jasmine: A soft, airy floral that keeps the scent feeling light and fresh rather than heavy

Heart Notes | The Body

  • Liquid Amber: This is the "secret sauce." It creates a warm, salty, skin-like glow that makes the perfume stick to you all day.
  • Toasted Sugar: Not a sticky candy smell, but more like the sophisticated scent of burnt sugar or spun cotton candy at a high-end fair.

Base Notes | The Signature

  • Crisp Cedarwood: A clean, woody finish that keeps the sweetness in check and makes the scent feel grounded.
  • Fresh Pine Resin: A hint of forest air that adds a crisp, professional touch to the dry-down.

FRAGRANCE SPECS

  • Persona: Sophisticated, Bold, Addictive
  • Occasion: Making a statement or feeling like the "main character" every day
  • Longevity: 12+ Hours. This is a "powerhouse" scent - you’ll likely still smell it on your clothes the next morning

AURALINE TIP: You might find that you "lose" the smell of this perfume after a few minutes, but don't worry—everyone around you can still smell it! This is a unique trait of the ingredients we use; it creates a "halo" of scent that follows you everywhere.

HOW TO USE

Apply: Spray directly onto pulse points—wrists, neck, and behind the ears.

Set: Allow the fragrance to air-dry. Do not rub your wrists together, as friction breaks down the delicate "sugar" notes and change how the perfume smells

INGREDIENTS

Alcohol Denat., Fragrance (Parfum), Aqua (Water), Limonene, Citral.
We use a special mix of high-end molecules designed to mimic the smell of warm amber, airy flowers, and caramelized sugar.

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SMELLS LIKE

Warm Amber
Spun Sugar
Salty Air

"This is pure liquid gold. It captures that exact 'expensive' aura I crave from Baccarat Rouge 540—that incredible mix of airy sweetness and warm, salty skin—but at a fraction of the cost. It opens with a sophisticated shimmer of saffron before settling into a gorgeous, toasted sugar scent that feels like a warm hug. The best part? The trail it leaves is massive; I get compliments from strangers hours after I’ve stopped smelling it on myself. It’s the ultimate 'main character' fragrance for when you want to smell like absolute luxury without the designer price tag."
★★★★★
-Amelia H.